With the increase in customers accessing the Internet with their mobile phones, Android and iPhone app developers can help make your business more agile and accessible. Our mobile phones are now a major marketplace as well as a communication device. Nearly a quarter of smartphone users have made a purchase over their mobile phone and that is set to increase with nearly 50% of smartphone owners using their device to research a business.
As a result, businesses that make the most out of mobile technology are getting a huge advantage.
Having a website with mobile optimisation is a good starting point, but Android and iPhone app developers can create a unique experience creating stronger links between you and your customers. Charles Elena Melbourne let’s you know how to use apps to reach yours customers.
Here are five unique ways Android and iPhone app developers can help connect your brand to your customers:
- Push notifications
- Increased web traffic
- Targeted content.
Mobile apps can help you stay in touch with your users by allowing you to send notifications straight to their phone. This allows you to build relationships that are more meaningful by sending out special offers or updating customers on new arrivals. We are a generation that is always in touch with our phone and mobile apps can allow your brand to always be in touch with your customers.
As apps are still a relatively new market for businesses there are still opportunities for Android and iPhone app developers to create an app that is unique and sets you apart from your competition.
Studies have shown that audiences are more receptive to advertising that appears on an app that they have chosen to download. As a result consumers are more willing to feel positive about your brand.
A mobile app is also increases traffic to your website. So as well as generating a new way to connect with your audience, it’s a good way to increase interaction with other avenues.
If you’re considering developing an app to stay in touch with your customers, talk to Charles Elena’s experienced team of Android and Iphone app developers.