Charles Elena is an award winning creative Melbourne design studio specialising in corporate branding and brand management for online and print media.CSS Nature Award 22/01/10
Charles Elena has won an award on the CSS Nature site and won listings on The Best Designs and Design Charts that recognize the best web sites from around the world!
2008 Quill Awards 22/09/09
This year our principal David Neilson won the prestigious Quill Award for design. His excellent work on a spread in the Sunday Herald Sun was... More
Is it time for a website redesign?
Call (03) 9663 5433 to discuss your website requirements and learn how we can grow your brand online. View folio
Impress your consumers through engaging design and brand consistency. Charles Elena Brand Management is one of Australia’s premier creative partners for business.
General enquiries: TEL: (03) 9663 5433 | | 197 Lonsdale Street, Melbourne, Victoria, Australia 3000
Our core creative competency areas of website design and development, graphic design, corporate branding, advertising and email marketing allow our Melbourne studio to service the full creative needs of our clients. When it comes to Melbourne design studios, and indeed creative services Australia-wide, we are the leaders in our field.
Charles Elena Design adhere to the following principles:
FOUNDER

David is an award-winning designer and has worked for the Australian Associated Press, AAP-Pagemasters as an Editorial Designer. Clients served include a broad range of Australian Media Agencies, such as Rural Press, Canberra Times, Hobart Mercury, Melbourne’s The Age and The Herald Sun. In 2005, David accepted a position with The Herald Sun as a Features Designer in Melbourne and later moved to the Sunday Herald Sun as a Senior Designer. David has re-designed many key sections of the Sunday Herald Sun and was instrumental in the design for the coverage of the Black Saturday bushfires that devastated Victoria in 2009. On March 20, 2009, David won the prestigious Melbourne Press Club Quill Award for design, the pinnacle for design awards in the newspaper industry.
FOUNDER

Sandy has International corporate branding experience and began her career at a Melbourne design studio servicing clients such as Coca Cola, L’Oreal and Redkin. In 2004, Sandy joined a Melbourne advertising agency as a Senior Designer and in 2005 was promoted to Creative Director where she managed a team and jointly worked on accounts such as Mercedes Benz, Daimler Chrysler, Jeep and Melbourne City Council projects. Sandy has managed projects from concept to completion and has extensive knowledge in website design and development. She brings a diverse range of technical skills to our Melbourne design studio.

Charles Elena takes the time to understand your business and its environment.
Partnership allows us to achieve the best result. Help us to understand your business vision and we will help you understand the principles and processes of design.
As part of the creative process, the design will complement the strategy so it has resonance in the consumers’ mind.
Creative thinking begins with careful observation. Design must have an objective. Charles Elena will identify your target market and implement a strategy.
We work closely with our clients to produce conceptual design that go beyond expectation. We take a target approach so our design can speak to a specific audience. Our work is best described as bold and dynamic.
View our folio
The capacity to implement consistency across the creative mediums ensures your brand message is clear. Read more about the importance of design consistency.
The artwork is optimised and tested before launch. Client approval is required before going live.
We are responsible for the success of every web design and creative campaign. We have the proven ability to meet deadline, budget and evaluate the campaigns performance based on its objectives.
Charles Elena I Branding Company Melbourne: TEL: (03) 9663 5433 | | 197 Lonsdale Street, Melbourne, Victoria, Australia 3000
Charles Elena Design has been responsible for brand management across print and online media. As a full serviced Melbourne design studio specialising in corporate branding and website design we are responsible for handling the creative needs for our clients. Charles Elena co-ordinates the extended services of award-winning copywriters, photographers and marketers to deliver robust design services to develop your brand.
Since launching in 2006, Charles Elena Design has had CEOs juggling, Real Estate agents exercising cart wheels and penguins dressed in bikinis. Why? To engage consumers and challenge their perception of the brand, generate sales and increase brand awareness.
Charles Elena Design has successfully undertaken design projects in the hospitality, telecommunications, fashion, real estate, property development, health services, food and beverage, education and aerospace industries. We place great emphasis on the delivery and presentation of our creative concepts.
Web design objectives range from generating sales, increasing brand awareness and customer base to administration tasks. Your business is unique. As a result we go to great lengths to understand your business and produce conceptual, bold design that reflects your business values.
Let's click together … Electronic Direct Marketing (eDM) has arrived! Charles Elena's email campaign software has successfully achieved high open rates for our clients. Our email campaign management service allows you to release the full potential of your mailing list and provides extensive data on the email campaign's performance. To find how an email campaign can increase your website traffic call Charles Elena (03) 9663 5433.
We are proud of our non-profit work
General enquiries: TEL: (03) 9663 5433 | | 197 Lonsdale Street, Melbourne, Victoria, Australia 3000

Quill Award 22/09/09
David Neilson won the prestigious Quill Award for design. Judges comments: “The entry was a fine marriage of words and graphics which caught the eye and was easy to read …” More
Black Saturday Victorian bushfires 1/10/09
Charles Elena Design were responsible for branding the Seven Souls Bushfire Appeal. Melbourne fashion label Seven Souls hosted the event with all proceeds going into a trust More
The Harmony Coalition 22/09/09
Charles Elena Design has volunteered its graphic and website design services for the Melbourne-based non-for-profit Harmony Australia. Visit Harmony Coalition
My Kite Will Fly project 22/09/09
We have been branding the My Kite Will Fly project. Established under the directorship of Prof. Michael Quinn and Dr Cynthia Holland. More
FEATURE ARTICLES
Keep your brand consistent 22/09/09
When it comes to corporate branding in Australia, it is vital for companies to realise that the impact of repetition is reduced if the corporate identity is not maintained...
By David Neilson, Charles Elena Design

Copywriting - It's more than words 17/11/09
EVER wondered how important your words were? You’ve probably heard the expression "content is king" when it comes to the internet and, let’s face it, the internet has become one almighty vacuum...
By Scott Podmore

Designing the perfect website skin (Coming Soon)
Imagine if designers and web developers are not allowed to communicate during the development process. What would happen?
By David James Hampton
Charles Elena Design
197 Lonsdale Street,
Melbourne 3000
Australia
Entrance off Heffernan Lane
Ph: +61 3 9663 5433
Fax: +61 3 9663 2164
General inquiries:
Our image at the front door of our Melbourne design studio has created an international stir! The image of the lion ready to pounce on a woman has been posted on several social network sites. What does it mean? The lion represents courage. As for the lady hanging on for dear life? ... that’s Sandy being creative!
www.flickr.com
http://www.cyworld.com
Melbourne CBD Location:
Charles Elena Design is conveniently located in the heart of Melbourne CBD, on the corner of Lonsdale Street and Heffernan Lane on a strip know as the Greek Precinct, opposite Melbourne QV.
Corporate Branding and Brand Management: Charles Elena, 197 Lonsdale Street, VIC 3000, Australia